The 90-Day Commitment: your build plan is live in 90 days, or you stop paying us until it is How it works
Sellevate
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Lead generation

Predictable enquiry flow. Measured properly.

Most service businesses don't need a bigger audience. They need a reliable number of the right people asking for a quote each week, and a way to tell which channel produced them.

Book a free 10-minute call Get a free audit
  • No pitch deck
  • Findings yours to keep
  • Month to month after 90 days
What you get, in writing
  • Findings before you pay a centYour site, ads and Google listing, screenshot by screenshot
  • Cost per booked job, every monthNot clicks, not impressions
  • Live in 90 days or you stop payingThen month to month, no lock-in
  • Your accounts, your cardWe never mark up ad spend
See two client results, numbers left in

In short

Sellevate runs lead generation for Australian service businesses: Google Ads, Google Business Profile, SEO and landing pages, with every call and form tracked. You see cost per enquiry and cost per signed client every month.

Who it suits
Trades, clinics, accountants, law firms, NDIS providers and other service businesses.
Where
Geelong based, working with businesses across Australia.
How it is priced
Flat monthly fee. No percentage of ad spend, no markup, and every account stays in your name.
How it is judged
Cost per enquiry and cost per booked job, reported monthly in writing.

What we build

Search visibility
Rank and bid on the terms people use when they are ready to buy, not the broad ones that inflate a report.
Pages that convert
One page per service and per location, each answering the exact question the visitor arrived with.
Frictionless contact
Click-to-call, short forms, WhatsApp. Every extra field costs you enquiries.
Call & form tracking
Every enquiry attributed to its source, so budget decisions stop being guesses.
Speed & mobile
Most service searches happen on a phone. A slow site loses the enquiry before the copy gets a chance.
Follow-up discipline
Response time is the single biggest predictor of whether an enquiry converts. We measure yours.

Industries

01

Accountants

Better-fit clients, not just more enquiries.

Learn more
02

Bookkeepers

A pipeline that doesn't depend on referrals.

Learn more
03

Law Firms

Compliant enquiries for the matters you want.

Learn more

How we report

Every month you get four numbers and a recommendation. Not a forty-page PDF nobody reads.

  • Enquiries, how many, from where
  • Cost per enquiry, by channel
  • Cost per signed client, the one that matters
  • What we are changing next month, and why
The honest version

Some months the recommendation is to spend less. If a channel isn't paying for itself we'll say so, even though it costs us fee.

Lead generation in Melbourne, priced per signed client.

Melbourne is the most expensive place in Victoria to buy a click, and the place most service businesses waste it. Accountants, lawyers, clinics, trades and NDIS providers all bid on the same few searches, so the business that wins is not the one that spends most but the one that answers fastest and tracks properly.

What a Melbourne lead generation engagement includes: call and form tracking to the suburb and service, Google Ads split by how urgent the search is, a Google Business Profile run as a page of the website, one landing page per service, and a missed-call text-back so an enquiry at 7pm is still booked. SEO runs underneath so the cost per enquiry falls over the following quarters.

How it is judged: cost per enquiry and cost per signed client, by channel, every month. If a suburb or a service is not paying for itself the budget moves, and the report says why. Meta ads run from the same tracking through our Facebook advertising agency work where they suit the service. Industry pages for accountants, law firms, tradies and NDIS providers show how the same engine is tuned for each.

Proof you can check.

We publish two client results, both read from inside the client’s own admin with their permission. Both are online stores. The method is the one we run for service businesses: track every enquiry to the booked job first, fix the page that converts, then put the budget behind what works.

Tuff Gear Shopify analytics, September 2025 to August 2026: total sales A$222,312.72, up 274 percent
Shopify store and showroom · Motorcycle gear · Victoria

Tuff Gear

A$222Ktotal sales in the 12 months to August 2026, up 274% on the year before
  • 733orders fulfilled, up 112%
  • 12.3%returning customers, up 68%
  • 2.5xonline store monthly sales since 2024

A store we run end to end: product pages and tracking first, then Google and Meta run against cost per order, then creative written for riders. The showroom sells through Shopify too, so this is the whole business.

Read the Tuff Gear case study
Koi Koi Inbox Shopify analytics, February to August 2026: total sales A$77,357.88, up 205 percent
Shopify store · Party supplies · Melbourne

Koi Koi Inbox

+205%total sales, February to August 2026 (A$77K) against the seven months before
  • 679orders, up 176%
  • A$24Kstraight from Facebook and Instagram
  • A$15Ka month since May, from about A$6.5K

A family business whose Meta ads we took over in February 2026. The account was rebuilt around the party packs parents actually search for, and growth came in steps as the winning ads got the budget.

Read the Koi Koi Inbox case study

Screenshots read from each store’s Shopify admin on 10 September 2026 and published with the owners’ permission. They are their numbers, not a promise about anyone else’s. How we publish results

From free audits we ran for service businesses, September 2026

What we usually find in the first hour

01A Book Now button that leads to a dead pageSitewide, on a practice paying for Google Ads every day.
02Ads counting clicks as customersConversion tags firing on button presses and phone taps, so Google learns to buy the wrong clicks.
03Phone numbers a mobile cannot dialA header number formatted so that tapping it does nothing, on a business that lives on calls.
04Proof the website hidesFive stars from hundreds of Google reviews, and none of it on the pages people land on.

Names left out, patterns real. Get the same check on your business, free

Questions

What counts as a lead?

A form submission, a phone call over 30 seconds, or a WhatsApp enquiry, from someone in your service area, asking about something you actually sell. Not a newsletter signup, not a bounce, not a wrong number.

We define it in writing before we start so there's no argument later.

Do you buy or sell lead lists?

No. Every enquiry comes from someone who searched for what you do and chose to contact you. Bought lists are cheap for a reason.

What if we can't handle more enquiries?

Then we shouldn't turn the tap on yet. We'd rather fix intake and pricing first, or target higher-value work, than flood you with jobs you can't service.

Which channel should we start with?

Almost always Google Ads for immediate flow, with SEO building underneath it. Ads tell you within weeks which messages and search terms actually convert, and that intelligence makes the SEO build far more accurate.

Are you a lead generation agency in Melbourne?

We are in Geelong, an hour down the road, and most of our service clients are across Melbourne and regional Victoria. The work happens in your Google Ads, Google Business Profile and website, so the distance changes nothing except the fee, which carries no Melbourne CBD overhead.

How quickly can lead generation start producing enquiries in Melbourne?

Google Ads usually produces readable enquiries inside the first two weeks once call and form tracking are live. SEO and the Google Business Profile build underneath it over two to four months. You see cost per enquiry and cost per signed client from the first report, not a traffic graph.

Let’s find the leak.

Free lead audit: a ten-minute call, then the findings in writing. You keep the findings whether or not we work together.

Book a free 10-minute call Get a free audit
info@sellevate.com.au0493 290 352Geelong VIC
Free audit, in writing, within 24 hours

Your site, ads and Google listing checked screenshot by screenshot. Free, yours to keep, no pitch inside.

Where we do this

PPC agency in MelbourneGoogle Ads, Shopping and Meta judged on cost per orderGoogle Ads management in GeelongOur home market, flat fee, no spend markupSEO and digital marketing in GeelongThe home marketGoogle Ads in BendigoCentral Victoria, flat fee, no spend markupGoogle Ads in BallaratWestern Victoria trades and servicesHow the 90 days actually runWeek by week, what happens whenClient results with the numbers left inTuff Gear and Koi Koi, read from their own admin

Guides worth reading

Google Ads vs SEO: where the first dollar goes.Google Ads or SEO first for an Australian service business? Real 2026 click costs, honest timelines, and a...What is performance SEO?Performance SEO explained: SEO run to revenue KPIs, cost per enquiry and cost per signed job, instead of...Lead generation for tradies who are done with shared leads.How Australian tradies build their own lead flow instead of buying shared leads: map pack, reviews, suburb...
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