Mortgage broker marketing has a trust problem, every broker has been burned by a lead vendor. So here is exactly what the first 90 days with us look like, in writing, the same commitment every client gets.
Weeks 1 to 2: see everything
Tracking first: calls, forms, and the source of every enquiry, wired before a dollar of spend. Your Google Business Profile gets rebuilt properly, categories, services, review replies, because 'mortgage broker near me' is won or lost there.
Weeks 3 to 6: the first campaign
One loan type, the one your book most wants, first-home buyers, refinance, investors. Landing page that answers the scary questions ('how do brokers get paid', 'will this hurt my credit score'), compliant from the first draft, live and taking enquiries.
Weeks 7 to 12: compound
Review engine switched on at settlement moments. Suburb and niche pages published. Budget steered by cost per settled loan, not cost per click. By day 90 everything in your build plan is live, or under the 90-Day Commitment you stop paying us until it is.
Trail commissions change your maths: a settled client pays for years, so you can afford a real acquisition cost where one-off businesses cannot. Most broker marketing fails by pricing leads like pizzas. We price them like loan books.